With their imminent expansion into the Americas, the Captain Fawcett team approached us for a full website refresh, one that would bring the brand confidently into the 21st century while preserving its unmistakable charm. The new site puts e-commerce first, pairing a refined visual identity with a seamless, high-performing shopping experience.
Wander through the pages and you’ll find subtle easter eggs and hidden delights woven throughout, rewarding curiosity and inviting repeat visits. Since launch, feedback has been overwhelmingly positive, sales have climbed, and “rage clicks” are now a distant memory.
