Welcome to The Stack

The Stack is where I unpack the ideas, tools, and real-world experiments that sit behind my work as a designer and developer. It’s not a polished portfolio or a sales pitch — it’s a space to document, test, and share what actually works when building modern websites.

Here you’ll find breakdowns of how I solve specific design and development challenges in Squarespace and Shopify, side-by-side comparisons of human vs. AI design approaches, and insights into the systems and plugins I’m building to push both platforms further.

I’m writing this as much for myself as for other designers, developers, and curious business owners who want to understand what makes a site fast, flexible, and genuinely effective — not just pretty.

Each post in The Stack builds on the last: techniques, experiments, lessons, and the occasional failure that led to a better idea.

Let’s dig in!